WHO WE ARE
Woman Developed, Woman Owned, Women Run.
"What touches our skin is so important, I have tried all the brands in the market today for good everyday wear that was soft and comfortable but also gentle on my skin. I couldn't find what I was looking for. When I realized I wasn't alone, that many women are in search of clothing that make them look AND feel good, I was inspired to create quality basics that work for every woman."
Founder, Grace, dedicated years to finding the right balance of buttery soft and highly durable everyday wear, using quality materials that our collections are designed with today. With a luxuriously soft feel, our Rayon blend sets us apart, giving a nurturing, gentle hug while smoothing our beautiful and diverse silhouettes.
We surround ourselves with strong, like-minded women to inspire each other to live our best life and carry out our mission. When you have the right foundation, the sky is the limit. Our collections are shared by women everywhere - from our in house team, to our boutiques across the country, to the mother at home, and the working woman. Together, we grow, create and inspire.
Women understanding women is the key to creating a better, more comfortable, future together.